Smartbaits is fishing lure company with a unique revolutionary color changing technology offering an innovative solution to help anglers catch more fish.
Using a patented color change technology that enables our fishing lures to change colors at different water temperatures
When a Smartbaits lure is cast into the water and it moves through different temperature ranges it will change color, and this color change process is designed to alert fish that there is activity in the water
Once the lure has fully changed color (a quick and continual process as the lure moves through different water temperatures) then it will appear to be wounded and bleeding and the fish will attack the lure
To learn more about how smartbaits work take a look at our Frequently Asked Questions page.
Activated by water temperature, Smartbaits lures have the remarkable ability to imitate live, bleeding prey fish as they move through fluctuating water temperatures.
After many tests, our line up of color changing softbaits have shown that they will out fish the competition every time. Our softbaits go through multiple color changes attracting fish to strike.
Our glowbaits will glow for hours after minimal exposure to sunlight or artificial light. No need for recharging after a few casts.
Visit our online store for our full line of hardbaits, softbaits and glowbaits
Our mission is to provide outstanding customer service with high-quality products that exceeds your expectations. We now that you'll get hooked on Smartbaits color lures and we look forward to serving you.
We are currently able to ship to locations in the USA and Canada, shipping to international locations will be available shortly.